Sales Force Effectiveness
Home > Solutions > Sales Force Effectiveness
There are numerous perspectives on the role of a salesperson. Some perceive selling as a mysterious role that only certain types of people can play. Others view sales as a precise and valued process that many people can learn to perform.
Research shows that — like leadership and management — effective sales performance can be developed through insight and action. MRG’s practical, results-oriented solutions for increasing sales effectiveness provide the critical insight into the sales behaviors and motivators of the individual sales performer and the sales team.
| NEEDS | SOLUTION COMPONENTS | |
| ALIGN... | Strategic business initiatives with required sales practices Information about top performers |
SPA Self SPA Composite Profile SPA Strategic Directions™ MRG Research |
| ESTABLISH... | Requirements for effective sales practices – individual and team Sales goals and objectives |
SPA Strategic Directions™ SPA Composite Profile Facilitation and Consulting Services MRG Research |
| ASSESS... | Current sales practices – team and individual Motivational factors influencing sales performance Career and/or work:life factors |
SPA Self SPA Composite Profile Individual Directions Inventory™ Personal Directions® |
| SELECT... | Candidates with desired sales practices, as part of a comprehensive selection effort Individuals for new or specific sales roles |
SPA Self SPA Strategic Directions™ Facilitation and Consulting Services |
| COACH AND DEVELOP... | Sales performance Career development Sales managers as coaches |
SPA Self Personal Directions® Individual Directions Inventory™ LEA 360™ |
| TRACK... | Sales development and the achievement of sales goals | Facilitation and Consulting Services |












