Sales Force Effectiveness

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There are numerous perspectives on the role of a salesperson. Some perceive selling as a mysterious role that only certain types of people can play. Others view sales as a precise and valued process that many people can learn to perform.

Research shows that — like leadership and management — effective sales performance can be developed through insight and action. MRG’s practical, results-oriented solutions for increasing sales effectiveness provide the critical insight into the sales behaviors and motivators of the individual sales performer and the sales team.

NEEDS SOLUTION COMPONENTS
ALIGN... Strategic business initiatives with required sales practices

Information about top performers
SPA Self

SPA Composite Profile

SPA Strategic Directions™

MRG Research
ESTABLISH... Requirements for effective sales practices – individual and team

Sales goals and objectives
SPA Strategic Directions™

SPA Composite Profile

Facilitation and Consulting Services

MRG Research
ASSESS... Current sales practices – team and individual

Motivational factors influencing sales performance

Career and/or work:life factors
SPA Self

SPA Composite Profile

Individual Directions Inventory™

Personal Directions®
 
SELECT... Candidates with desired sales practices, as part of a comprehensive selection effort

Individuals for new or specific sales roles
SPA Self

SPA Strategic Directions™

Facilitation and Consulting Services
COACH AND DEVELOP... Sales performance

Career development

Sales managers as coaches
SPA Self

Personal Directions®

Individual Directions Inventory™

LEA 360™
TRACK... Sales development and the achievement of sales goals Facilitation and Consulting Services